UNITED NEWS INTERNATIONAL (UNI) — South Korea having a tough time attracting more interest in the Winter Olympics.
Organizers for the 2018 Pyeongchang Games have acknowledged that ticket sales remain frigid.
The goal was to get more than a million spectators, with 70 percent expected to be local fans but in the first ticket sales window from February to June, only 52,000 tickets were sold domestically compared to the 750,000 seats organizers had forecast.
So with just 5 months to go before the start of the games, organizers are looking for different ways to boost the numbers.
On Sept. 5, they reopened ticket sales online hoping for a late surge in domestic demand as the Games draw closer and in November, tickets will go on sale offline at airports and train stations.
The organizing committee also said they plan to launch advertising campaigns on various platforms.